I've been writing a lot about the role Fox News and the right wing noise machine played in getting Scott Brown elected in Massachusetts. Margery Eagan, a Boston Herald reporter (who supported Coakley) told Howard Kurtz that right-wing talk radio and sports talk radio demonized Martha Coakley endlessly. This was a big part of her fall after she held a 31-point lead in MA.

CNN's Reliable Sources:

On Boston newspapers’ coverage of the Massachusetts Senate race

EAGAN: Well, she got very good press from "The Boston Globe," not from my paper, "The Boston Herald." But you know something? People don't like -- TV journalists and newspaper journalists do not like to talk about the influence of talk radio. Let me tell you something. There was a nonstop hammering of Martha Coakley on the AM stations here, on the huge sports stations here. She was the evil incarnate and Scott Brown was the next coming. And, you know, the New England Patriots in the playoffs lost early on. It was as if there was this transference from Tom "Terrific" Brady, the quarterback of the Patriots, to Scott "Terrific" Brown. You look at the rallies for Scott Brown, they were very white, they were very suburban, they were Gillette Stadium fans, and there was almost this...

KURTZ: But just briefly, did you mean to say earlier that "The Boston Globe" tilted towards Democratic candidate Martha Coakley, and your paper, "The Boston Herald," tilted towards Scott Brown in the news coverage?

EAGAN: Well, I would say my paper was pretty much cheerleading for Scott Brown. We're the conservative paper in town, and The Globe, I think, was -- they were evenhanded somewhat, but I think that they were definitely cheerleading for Martha Coakley, absolutely. They're the liberal paper in town. That's the way it always is.

I cover the sports media on C&L all the time because I think it's important to show how they act like the Beltway media elite -- they have their own Village. And their political reach is greater than people think, because the sports talkers are uniformly right-wing and they love to bash liberals, just like their "opinion show" counterparts. Locally, AM right wing hate talk radio does play a major role in the GOP propaganda battles and it worked very well for them in Massachusetts.

Eagan names what the media elites will dare not: the actual influence right-wing talkers have in America. Good for her.