“Success is not final, failure is not fatal: it is the courage to continue that counts," said Mister "Never Back Down" as he quit, attributing the quote to Winston Churchill.
When DeSantis Quit, He Used Fake Churchill Quote
January 22, 2024

A fitting end to the most miserable, half-assed primary campaign in recent presidential history.

Source: The Independent

“Success is not final, failure is not fatal: it is the courage to continue that counts.” With these words, grandly credited to British wartime prime minister Winston Churchill, Ron DeSantis tweeted a video in which he revealed he was suspending his sinking presidential campaign.

There was one problem though: these words were apparently never said by Churchill, according to the International Churchill Society.

Mr DeSantis used the quote while announcing his campaign suspension on X, formerly Twitter, on Sunday.

However, years earlier the society honouring the memory of the two-time UK prime minister had debunked the idea that the ever-quotable politican had ever said this.

“We base this on careful research in the canon of fifty million words by and about Churchill, including all of his books, articles, speeches and papers,” the organisation said in response to a 2013 article in the Atlanta Journal-Constitution which also used the same quote.

The doofus was so sure of it that he highlighted the quote.

Some are saying the actual quote he used was from a 1930s Budweiser ad.

And a good point here.

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