Last night, while reading some recaps of this year's South By Southwest Festival, I stumbled onto this song by Cults. In February of last year, the band of New York film students uploaded three songs to their Bandcamp page, and subsequently started and internet freakout that led to a record deal with Columbia Records. I'm digging on their simple, direct melodies and the child-like voice of singer Madeline Follin. What do y'all think?