The Associated Press has confirmed that Bud Light did not call its critics ‘crybabies’ on a billboard. We can all rest easier as a result no doubt.

Source: SKPop

Bud Light is now making headlines for supposedly slamming their critics with a billboard advertisement. An image of a sign that read “lol CRYBABIES” has surfaced online amid the company’s recent LGBTQ controversy. Many believed that the Anheuser Busch brand was clapping back at their haters by calling them the aforementioned phrase. However, the company has clarified that they did not put up this billboard and that the original image had been altered.

The billboard went viral in light of Bud Light’s recent controversy that included trans influencer Dylan Mulvaney. The brand’s conservative customer base was unhappy about their collaboration with a member of the LGBTQ community, and this led to many claiming that the beer giant was going “woke.” They also called for a boycott of the brand.
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However, the content going viral online is not real. No Bud Light advertisements which have been created to this date included the phrase “lol CRYBABIES” in it.

An executive from Branded Cities, the advertising organization who owns the billboard mentioned, confirmed with AP that the image going viral is not real. Although the blue background seen in the picture is similar to the real billboard, the image has been altered. In reality, the billboard reads: “All these and more only on Disney +”. Netizens wrote online that the Bud Light billboard is located in Toronto.

Twitter did excited though, for a while at least. Alas, it was not to be.